Market analysis

We focus on a thorough analysis of the niche and current standing of our exclusive brand on Amazon. This analysis is pivotal in identifying key areas for improvement and opportunities for growth. We delve into various aspects such as listing optimization, SEO effectiveness, brand exposure, customer reviews, visual presentation, price dynamics, Buy Box performance, competitive sellers, and the overall potential within this specific niche.

Funky Planet elevate your shopping experience and provide you with high-quality products that reflect our commitment to quality and sustainability

Amazon Marketplace Expertise

Our Amazon journey is rich and diverse, encompassing both reselling and the nuanced management of private labels. We ensure that the brands we work with are not only visible but deeply resonate with their target audience. Our success is twofold: driving sales and elevating brand reputation. This expertise is shared with our sister company, Global Sellers, a leader in Amazon services and education in Poland.

Key areas of proficiency include:

Conducting detailed market audits and optimizing listings to maximize visibility.

Crafting and managing effective Pay-Per-Click (PPC) advertising campaigns.

Ensuring compliance with Amazon’s policies, alongside stock and catalog management.

Overseeing comprehensive brand management, logistics, and fulfillment strategies

In essence, our approach is comprehensive, focused on delivering measurable results and strengthening brand presence on Amazon.

Areas of analysis:

Listing Analysis: Evaluating the effectiveness and optimization of the product listings on Amazon.

SEO and Exposure: Assessing how well the brand ranks in search results and its visibility to potential customers.

Analyzing the impact of customer feedback on brand reputation and product perception.

Reviewing the quality and appeal of product images and videos, crucial for attracting and engaging customers.

Monitoring pricing strategies and their alignment with market trends and consumer expectations. Using advanced tools to optimise and maximise pricing strategy.

Understanding the brand’s success in securing the coveted Buy Box on Amazon.

Identifying key competitors and evaluating our brand’s position relative to them.

Gauging the growth potential within the niche based on current market trends and consumer demands.

Operational Excellence:

With strategically located distribution centers in the UK and Poland, we offer an efficient logistics and supply chain network that spans across the globe. This geographical advantage enables us to provide expansive distribution capabilities, catering to both B2C and B2B operations.

Our commitment to compliance with Amazon policies, local regulations, VAT, and EPR requirements ensures that the brand operates ethically and legally. Additionally, our sustainability practices align with modern consumer values, enhancing brand image and appeal.

We offer a customized brand strategy that includes meticulous market analysis, understanding customer demographics, and competitive positioning. This ensures that exclusive brand stands out in its niche.

Our operations are built on a strong foundation of exceptional customer service, including efficient handling of returns and feedback, and a proactive approach to inventory management.